What type of institution are you at?
This calibrates the baseline proficiency model against institutional peer benchmarks.
R1 / Flagship University
Research-intensive, 4-year. Strong writing programs but large class sizes compress individual feedback.
Liberal Arts College
Writing-intensive culture, smaller sections, strong humanities foundation. Closest baseline to proficiency benchmarks.
Regional University
4-year, teaching-focused. Diverse student mix with varied writing preparation from high school.
Community College
2-year, broad access mission. Students transferring to 4-year programs or entering workforce directly.
How many students are in your typical section?
We use this to estimate the annual reach of your course and the scale of the skills gap in your program.
How is business communication currently taught?
This is the single biggest driver of the skills gap model. Course format determines baseline graduate proficiency more than any other variable.
Dedicated BizComm course
Full semester course with BCT or comparable textbook. Communication is the primary learning objective.
Writing-focused only
Business writing is covered but oral, digital, and interpersonal communication receive limited attention.
Embedded / no dedicated course
Communication is addressed incidentally across courses. No structured skill-building sequence.
Gap score
—
out of 100
composite skills gap index
composite skills gap index
Graduates at risk / year
—
estimated students leaving
with critical gaps
with critical gaps
BCT16 closes
8 / 8
skill gaps addressed
across 16 chapters
across 16 chapters
Skill-by-skill gap breakdown
Employer demand vs. estimated graduate proficiency at your institution. Click any skill for detail.
BCT16 closes all 8 of these gaps
Here's where the book does its most targeted work — the chapters that move the needle on each flagged skill, matched to your institution's profile.
Results are calibrated to your institution profile. Adjust inputs to model a different scenario.
Employer demand figures derived from NACE Job Outlook surveys (2022–2024) and SHRM workplace communication research. Graduate proficiency estimates are modeled from institutional type benchmarks and course-format research in business education literature. This calculator is designed as a persuasive planning tool — actual proficiency levels will vary by program and instructor.